PAPA JOHN'S. Below is another example of why they are at the top of my list.
Papa John's Pizza Goes Digital.
Papa John’s Pizza is offering its phone-shy customers a new alternative: ordering via text message, The Wall Street Journal reports today. Customers will be able to create an online account that holds up to four customized orders of pizza, drinks and extras—tagged as “FAV1,” “FAV2,” “FAV3,” and “FAV4”—that are pegged to a delivery address and payment info. When hunger strikes, patrons zap over a text message with the desired “FAV” and the order is placed. It’s an innovative step that might help boost the Louisville, Ky.-based company’s sales, and also will allow for more direct-to-consumer mobile marketing, including coupons and menu updates sent to users’ phones.