Monday, August 1, 2011
Jell-O Pudding's NYC Billboard Is Powered by Twitter
Here's a cool thing—a Twitter-powered billboard from Jell-O Pudding. It's essentially an outdoor version of the Jell-O Pudding Face website we wrote about earlier, which monitors the mood of the world based on the number of smiley- and sad-face emoticons posted to Twitter. (Whenever overall 'smileyness' dips below 50 %, the brand gives out coupons to the randomly downcast.) The billboard, from Crispin Porter + Bogusky, went up on Thursday and sits at the corner of West Broadway and Grand in New York City. Interesting to see an out-of-home ad responding in real time to the social Web.
Source: AdWeek
Subscribe to:
Post Comments (Atom)
3 comments:
Its such as you learn my mind! You appear to know so much about this, like you wrote the guide
in it or something. I feel that you simply could do with some percent to drive the message
home a bit, however instead of that, that is great blog.
A great read. I'll certainly be back.
Also visit my web blog ... www.phpfox.com
Hello everyone, it's my first visit at this site, and post is really fruitful designed for me, keep up posting these types of articles or reviews.
Take a look at my site - www.myscarygames.com
Very nice post. I just stumbled upon your blog and wanted
to say that I have really enjoyed browsing your
blog posts. After all I will be subscribing to your rss feed and I hope you write again very soon!
my webpage: ebook rights
Post a Comment