Who has the best "Brand Equity"

Got Brand Equity?

Here's how Harris Interactive ranked brands in its 2009 EquiTrend brand equity study:

1 M&M's Plain Chocolate Candy

2 Hershey's Kisses Chocolate Candy

3 Arm & Hammer Baking Soda

4 Reese's Peanut Butter Cups Chocolate Candy

5 Hershey's Milk Chocolate Candy Bars

6 Kleenex Facial Tissues

7 Campbell's Soups

8 Google

9 M&M's Peanut Chocolate Candy

10 Crayola Crayons